Top

QReal

Bringing reality to the virtual world

Client
QReal
category
Creative Direction
CASE STUDY
Creative Direction
mediums
Web, AR, VR, Kiosk
date
2021 - 2023
credits

Creative Director - Gunes Peksen

Assistant Creative Director / Product Designer - KLÉM

Product Manager - Mithru Swarna

WORK DESCRIPTION
As part of this effort, the QReal actual branding has been redesigned to ensure all products under the "QReal" brand name are aligned accordingly. As a result, new logo, several idea of animation, and a strong reference for pixel effects, made smoother and less harsh to the eyes by adding a strong rounding over different elements of the brand. This new design introduce qreal as the border between reality and virtuality.
Originally working on the TRYO product, qreal.io have successfully grown its B2B market due to Tryo's successful promotion of our technology and skills in the 3D, AR & VR industry. In the meantime, other companies have been acquired, and with a long-term vision, we have been working to redesign them to create an ecosystem of QReal products that are consistent and aligned in design.
more work
sign up

Join the mailing list for insight and updates on our work.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.